In Arabic, there’s a word ‏قريتنا (Karyetna), which means our village. Over the last decade, our village has grown. It now includes farmers, their families, our team, customers, and friends across the world — in the East and the West.

People who care. People who want to do things differently. People who believe business can be done with purpose.

And every step of the way, we’ve worked to give back to the communities that gave us so much—helping build schools, create jobs, and invest in long-term change. Because when one part of the village thrives, we all do.

So this anniversary isn’t just about looking back—it’s about celebrating the people who got us here.

The humans behind every product.
The stories behind every stitch.